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Does It Pay To Be An Extremist In Business?

by Mike Periu on May 16, 2011

in News and updates

Extremism is pervasive in today’s popular culture. We are almost at a point whereby having an extremist position is the only way to get attention. Cable news channels that take an extreme position (left or right) are doing far better in ratings than those considered to be middle of the road. The business success of “talking heads” such as Glenn Beck, Rachel Maddow and Keith Olbermann isn’t due to their temperate manner and balanced perspective.

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